Recruitment's in our hearts.
Bristow and Hardy was started by two certified recruitment professionals (CertRP) with a vision to deliver a 'Premium Marketing service to the Recruitment industry'.
Recruitment marketing is different from simply marketing a product or service. The industry requires two streams of marketing, one for gaining new clients and the other for attracting high quality candidates.
With this in mind, we researched the industry to see if anyone was providing this service to our expected level.
Nobody was and as a result, we were born.
Bristow and Hardy have pride in understanding the recruitment industry and as a result, offer a variety of marketing services.
Each marketing service is tailored specifically towards the recruitment industry.
Some of these services include:
- Recruitment specific branding
- Developing Recruitment Consultant's individual brand
- Attracting passive candidates
- Connecting with your market
- Increasing the number of new business leads
- Luring high profile clients
- Captivating high performing employees
Whether it be gaining new clients, finding new candidates or improving online presence, Bristow and Hardy succeeds.
Here at Bristow and Hardy, we understand that every target has the same final goal.
What can Bristow and Hardy do for me?
Using fresh tactics, Bristow and Hardy create a strategy and plan to get companies noticed by both their ideal client and the perfect candidate. This can be through such methods as expanding company or personal brands using social media outlets or creating relevant and engaging content aimed at customer's niche.
Using SEO (Search Engine Optimisation), Bristow and Hardy optimise each customer's site and content. As a result, this ensure's that each customer is at the top of the pile in getting their website noticed by Search engines such as Google and Bing. Using SEO correctly can become an essential part of a companies sales funnel and this works 24/7 365 days a year, thus automating a part of businesses marketing.
Automated marketing brings many other benefits to recruitment companies. For example, relieving consultant's time away from business development which as result can instead be aimed towards job seekers in this candidate driven market.
From experience, the larger high-profile clients can be hard to business develop using conventional methods such as cold calling. Normally, large organisations require a referral or lengthy application process to get agencies on their PSL (Preferred Supplier list). A successful marketing strategy can give an agency the perception of being a larger company, a quality that can be very attractive to larger organisations with multiple roles to fill.
Ready to find out more?
Speak to one of our recruitment marketing experts and let them explain how Bristow and Hardy can take your digital presence to the next level.